MARKETING PUBLIC ART: USING PROJECT BASED LEARNING TO TEACH CREATIVITY AND ENTREPRENEURSHIP

Sara Pascoal; Laura Tallone; Marco Furtado; Sandra Ribeiro

doi:10.34630/polissema.vi18.3203

MARKETING PUBLIC ART: USING PROJECT BASED LEARNING TO TEACH CREATIVITY AND ENTREPRENEURSHIP

Authors

Sara Pascoal
Laura Tallone
Marco Furtado
Sandra Ribeiro

DOI:

https://doi.org/10.34630/polissema.vi18.3203

Keywords:

Intercultural studies, public art, technology, Google Arts&Culture, teaching

Abstract

This paper deals with the pedagogical aspects of a collective project carried out by students of the MISB programme at ISCAP, as well as describes its design,
methodology, management and outcomes. In addition, it focuses on (1) Project management issues related to the Google Arts&Culture Platform; (2) Criteria and
methodology definition; (3) Information regarding the collection contained in the Santo Tirso International Museum of Contemporary Sculpture; (4) Pedagogical
considerations and outcomes.

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Published

2019-06-22

How to Cite

Pascoal, S., Tallone, L., Furtado, M., & Ribeiro, S. (2019). MARKETING PUBLIC ART: USING PROJECT BASED LEARNING TO TEACH CREATIVITY AND ENTREPRENEURSHIP. POLISSEMA – ISCAP Journal of Letters, 1(18), 167–188. https://doi.org/10.34630/polissema.vi18.3203