N.º 21 (2021)
Artigos

A TRADUÇAO DE GUIAS VISUAIS DESTINADOS A TURISTAS: TRANSMISSÃO DO TEXTO VISUAL

Rebeca López González
Universidade de Vigo
Bio
capa do nº 21 da Revista Polissema

Publicado 2021-12:-31

Palavras-chave

  • touristic texts, maps, translation, localisation, institutional touristic sponsoring

Como Citar

López González, R. (2021). A TRADUÇAO DE GUIAS VISUAIS DESTINADOS A TURISTAS: TRANSMISSÃO DO TEXTO VISUAL. POLISSEMA – Revista De Letras Do ISCAP, (21), 134–158. https://doi.org/10.34630/polissema.vi21.3845

Resumo

Esta investigação visa apresentar uma análise da tradução do género 'site turístico' e, em particular, da localização de websites. Abordará também o uso de mapas multilingues em Internet como guia e ferramenta para a atração de turistas. O trabalho analisa seis websites que descrevem seis das cidades mais importantes da Galiza e mostra os esforços linguísticos e visuais para criar uma serie de sites coloridos, inspiradores e relaxantes com textos concisos e mapas que se distribuem ao longo de algumas das ligações  temáticas. Finalmente, destaca o papel das instituições públicas enquanto entidades que distribuem os recursos disponíveis para criar estes guias e promover os diferentes destinos turísticos.

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