Stage costume as an important element of the subject environment in cinema and theatre

Abstract

The article aims to analyse the role of the costumes of the main characters as an important element of the environment in cinema and theatre and develop practical recommendations for selecting materials and sewing techniques for costumes, allowing designers to achieve desired aesthetic and artistic quality. The following methods were used to achieve this goal: analytical, comparative,
content analysis, induction, and generalisation. During the research, literature devoted to theatrical and cinematic aesthetics, costume design and their practical use in modern art was analysed. Specific examples from contemporary directors’ works were also considered. As a result of the research, it was established that the proper use of costumes can increase the level of expressiveness and emotional saturation of a performance or film and improve the understanding of the artistic image, historical era, and mood of the work by the audience. The characters’ attire can become a key element of a promotional campaign, attracting viewers, and contributing to the project’s commercial success. The results of the research can be useful for directors, costume designers, students, and teachers of theatrical and cinematic schools.