How communication controls the masses

Abstract

In nature, message transmission between sender and receiver occurs in various ways. Communication has evolved over millennia in the human species, from simple sounds to classical languages to modern languages.

Communication has tremendous power over humans, and throughout human history, this powerful tool has been used many times. A good example is Goebbels’ advertising campaign in Nazi, Germany.

In this article, I will discuss how communication influences the masses and how easily this can be done. For this purpose, I will draw on studies, reports, and articles from neuroscience and human behavior.