Who are your customers really? Customer Personas and Journeys

Autores

  • Gundars Kokins

DOI:

https://doi.org/10.34630/icar.vi3.4462

Palavras-chave:

Customer personas, customers jouneys

Resumo

Presentation

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Publicado

2021-11-19

Como Citar

Kokins, G. (2021). Who are your customers really? Customer Personas and Journeys. ICAReAlumni Conference Proceedings, (3). https://doi.org/10.34630/icar.vi3.4462

Edição

Secção

Environmental (Situational) Analysis